What are web standards and why do they matter?
Posted Jun 18, 08:46 PM
Web standards are basically techniques and technologies that produce more accessible, robust and user-friendly websites. Quill Studios creates our websites using web standards, which means our sites not only look great - they actually work. The use of web standards is now considered best practice within the web design industry.
Web standards are a combination of technologies, such as cascading styles sheets (CSS) and extensible hypertext mark-up language (XHTML), and ways of designing. Central to web standards is the concept of separating structure from presentation, essentially this means separating CSS from XHTML. Web standards are the key to delivering advantages like better search engine ranks, faster page loads and increased accessibility.
How do web standards improve your site?
They help your site get found more easily online. Web standards techniques create sites that are more search engine friendly, making them more easily ranked by the likes of Google and Yahoo.
Web standards make maintenance, re-design and updates easier and quicker. This will save you time and money in the long run.
Pages load faster. This is important to your visitors. If people come to your site and are left waiting too long for content to appear, they’ll most likely leave out of frustration.
They ensure greater accessibility for visitors using mobiles and handheld devices such as Blackberrys.
Sites made with web standards use less network load and bandwidth, which leads to savings on hosting.
